New tariffs recently enacted on imported goods—including key components used in vehicle manufacturing—are expected to have far-reaching consequences on the automotive industry and consumer behavior. As the cost of new vehicles rises, more people are choosing to keep their cars and trucks longer, investing in maintenance and repairs instead of purchasing new models. While this trend toward vehicle longevity makes sense for consumers’ wallets, it introduces new considerations for the towing and recovery industry. Towing professionals now face increased responsibility when handling vehicles owners are more invested in than ever. In a world where consumers are reluctant to replace their vehicles due to cost, the margin for error during towing becomes even slimmer. Here’s a look into the impact of new tariffs on vehicle longevity and what it means for your business in the towing industry.
New Tariffs and the Rising Cost of Vehicle Ownership
Recent tariffs on steel, aluminum, and other imported materials are causing ripple effects throughout the automotive supply chain. Many manufacturers rely on these imports to produce essential components, from body panels to braking systems. With the cost of raw materials climbing, vehicle prices are surging. A mid-range vehicle that may have cost $35,000 last year could now cost significantly more as automakers pass additional costs onto consumers.
New vehicles are more expensive, and tariffs impact the cost of imported replacement parts. When faced with costly parts and rising labor costs, more consumers are turning to preventive maintenance, vehicle protection services, and careful driving habits to extend the life of their current cars.
The Shift to Long-Term Vehicle Ownership
The average age of vehicles on American roads is already at an all-time high—over 12 years—and it’s likely to increase further due to the impact of new tariffs. As consumers decide to keep vehicles longer, their expectations around care and service naturally rise. For towing companies, this means that every call must be handled with the utmost attention to detail, from vehicle positioning to transport and drop-off.
People no longer see their vehicle as a short-term asset. It’s a long-term investment—one they’ve often paid off and intend to drive for many more years. This shift changes the dynamic between vehicle owners and the towing professionals they rely on in an emergency. Damage during towing isn’t just a cosmetic issue; it’s a breach of trust and a costly incident that could have been avoided with the right tools and procedures.
A Look at the Impact of New Tariffs on Your Business
For towing professionals, this environment demands a heightened level of skill, care, and—most importantly—equipment reliability. Whether a towing job involves a high-mileage economy car, a pristine luxury SUV, or a heavy-duty truck, using equipment that is adaptable, secure, and easy to maneuver is non-negotiable. Damaged suspension systems, scratched paint, or bent undercarriages caused by inadequate or poorly fitted towing gear can result in expensive repairs and dissatisfied customers.
In addition, today’s vehicles often come with advanced features like low-profile tires, sensitive underbody sensors, and adaptive suspension systems. This technology increases the need for precision in towing. Improper dolly usage or hastily applied tie-downs can inadvertently trigger expensive sensor errors or physical damage.
As economic shifts and global policy changes continue to affect the automotive industry, towing companies must evolve to meet new expectations. Customers want to know that their older, cherished vehicles will be treated with respect and protected from additional harm. Tow operators need to respond to this demand by investing in equipment that prioritizes care and control.
Choosing Collins Manufacturing products is more than just a smart business decision—it’s a commitment to excellence, safety, and customer satisfaction. In an era when vehicle value is being preserved longer than ever, having the right tools is critical.
Collins Keeps Your Customers’ Vehicles Safe
Collins Manufacturing understands that towing companies need equipment that performs under pressure and protects the vehicles being towed—no matter the make, model, or condition. Collins Dollies are engineered with the highest levels of craftsmanship and reliability, making them the ideal solution for today’s more delicate and diverse vehicle fleet.
1. Built for Versatility
From compact cars to heavy-duty trucks, Collins Dollies are built to accommodate a wide range of vehicle types and sizes. Their universal design helps towing professionals adapt quickly in the field without sacrificing safety or control. Whether towing a vintage sedan or a modern crossover SUV, Collins Dollies provide the flexibility you need to get the job done right.
2. Precision Engineering to Protect Vehicles
Collins Dollies are precision-engineered to ensure a secure fit and smooth transport. Adjustable components, self-aligning features, and premium materials minimize stress on a vehicle’s frame, axles, and tires. These features reduce the risk of scratches, suspension strain, or other forms of incidental damage that can occur with less sophisticated dolly systems.
3. Durability and Dependability
With tariff-induced material costs rising, the longevity of towing equipment is more important than ever. Collins Dollies are built to last, reducing the need for frequent replacements and minimizing downtime. Their rugged construction can withstand harsh conditions, repeated use, and the demands of urban and rural towing environments.
4. Time-Saving Efficiency
Efficiency matters on the job. Collins Dollies are designed for quick deployment and easy use, helping drivers get vehicles off the road safely and onto the dolly in less time. This streamlined process not only improves service times but also enhances safety for both the driver and the vehicle owner
Protect Your Customers From the Impact of New Tariffs with Collins
New tariffs are reshaping the vehicle ownership landscape, pushing people to hold onto their cars longer and care for them more diligently. For the towing industry, this means adopting a “first, do no harm” approach to vehicle recovery. Every tow becomes an opportunity to build trust—or to lose it. That’s why equipping your fleet with the most reliable, vehicle-friendly towing solutions is essential.
Collins Dollies offer the unmatched quality, precision, and versatility that today’s towing professionals need to safely handle the evolving demands of the road. With Collins equipment, you’re not just moving cars—you’re preserving what matters most to your customers. Explore the complete line of Collins Dollies at www.collinsdollies.com and discover how we help towing professionals protect every vehicle, every time.
Leave a Reply