While people love the freedom of the open road, one thing they genuinely despise is being broken down on the shoulder. Today’s cars are more complex, so it’s not as easy to just pop the hood and figure out what’s wrong. Roadside assistance programs offer drivers the peace of mind that if a hazard comes their way, their insurance company will make sure someone comes to their rescue quickly.
Developing a relationship with an insurance company or third-party provider to provide roadside assistance is a great way to get additional business. You’ll also have an opportunity to impress clients with your fast and efficient service to increase word of mouth referrals to your business. If you’re wanting to expand your towing business with roadside assistance services, there are some important elements to consider.
Not all roadside assistance programs are the same.
There are several types of roadside assistance programs. AAA is a popular program that offers the service in addition to other travel perks and benefits. In 2021, a
basic level of coverage is $60 and covers short-distance towing, limited lockout services, and a few other perks like fuel delivery and flat tire service. Drivers can also frequently select roadside assistance coverage through their automobile insurance company, although these programs may have various restrictions or additional hoops the consumer needs to deal with. With the simple accessibility of services via mobile phone applications, many other third-party providers are jumping on the scene to provide similar services.
Read the contract carefully.
Establishing a partnership with any of these agencies typically requires a contractual agreement. It’s essential to read these agreements well and determine exactly what you’re giving up in exchange for the additional business. For example, some agencies may require that you provide a discounted rate to them or their customers, while others may offer you a flat reimbursement rate regardless of the actual expenses involved with the recovery.
Another critical element to consider is whether or not the contract gives you exclusive or preferential treatment. Many towing companies that sign contracts with insurers think they are being given exclusive rights to business within a specific geographic region when in actuality, they are only added to a list of covered towing servicers. Read the wording carefully to understand the provisions in the agreement fully.
Looking to expand your towing business make sure your business partners know about the high-quality equipment you use in your business.
Collins Manufacturing has been the industry leader in towing equipment for 45 years. Our Hi-SpeedⓇ Dolly and Carrier Dolly systems make towing vehicles from even the most challenging situations safe and straightforward for your crew. Our safety ratchet system prevents injuries to employees from slipping grips and prevents the vehicle from dropping. Customers will rest assured their vehicles will be safe and sound in your care.
You will be prepared to offer the fastest response times to customers when you have Collins Manufacturing equipment loaded onto your tow trucks. Contact us today to learn how you can implement Collins towing equipment in your company.
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